Tata Motors launches new premium variant of SUV Hexa: Tata Hexa XM+

Auto major Tata Motors has added a new variant to the SUV Hexa line up- Hexa XM+ priced at Rs 15.27 lakh (ex-showroom New Delhi).

The Hexa XM+ has also been made available with an electric sunroof to enhance, which comes with a two years warranty. The new Tata Hexa XM+ variant comes in with added safety and features like sensors camera, cruise control, rain sensing wipers, electrically adjustable and foldable exterior mirrors, and automatic headlamps, among others.

Hexa, which is based on Aria platform and shares its engine with the Tata Safari Strome, was launched in the country in January 2017.

“With turnaround 2.0 in play, we have continued to deepen our focus towards catering to the evolving customer demands by introducing new products and variants at regular intervals,” a company statement said.

Tata Motors’ Turnaround 2.0 strategy is aimed at delivering “consistent, competitive and cash accretive growth”.

“With the launch of the Hexa XM+, we are further strengthening this product range,” Tata Motors passenger vehicle business units vice-president for sales, marketing, and customer support SN Barman, was quoted as saying in the release.

Tata Motors has reported a 20 percent increase in domestic sales at 64,250 units in September as compared to 53,964 units in the same month last year. The company’s domestic passenger vehicle sales surged 7 percent at 18,429 units in the previous month as against 17,286 units sold in September 2017.

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