Barbie will now also come as Maori dolls.The National President of the Maori Women’s Welfare League,Prue Kapua said that the Barbie decided to release a Maori doll which considered as a ‘very positive thing’ for its community.
“The fact that there is a Maori Barbie doll will hopefully encourage younger girls to know more about our culture and Maori people,” she said.
The newest Barbie campaign by Mattel, which feature 20 women from 18 countries, comes as part of the brand’s 60th anniversary and International Women’s Day.
Barbie released its first ever Maori doll, modelled after New Zealand sports journalist Melodie Robinson.
“Seriously cool to be selected to inspire young girls with the first ever New Zealand Barbie – she’s Maori and a commentator!” said Ms Robinson in an Instagram post.
Before turning as a sports journalist,Ms. Robinson was an international rugby union player who won two rugby world cups with New Zealand’s women’s team.